Libya’s tourism sector has recorded remarkable growth in 2025, with a 60 percent increase in international tourist arrivals, marking one of the country’s strongest economic rebounds in recent years, according to a new report by Travel & Tour World, a leading global tourism outlet.
The report highlights that this surge reflects the Libyan government’s recent efforts to revive both domestic and foreign tourism after years of stagnation. It attributes the growth largely to renewed marketing campaigns, improved infrastructure, and events such as the Libya Travel and Tourism Exhibition 2025, held in Tripoli from November 1 to 3.
The exhibition — now in its third edition — brought together local and international travel companies, tour operators, and cultural organizations. Attendance rose by 50 percent compared to 2024, underscoring growing interest in Libya’s tourism potential. The event placed particular focus on desert tourism, which is emerging as a new frontier for adventure and eco-tourism investors.
Libya’s Minister of Tourism and Traditional Industries, Nasr Al-Fazzani, described the exhibition as a “cornerstone event that connects institutions and innovators working to rebuild the national tourism sector.” He said that Libya’s vast Sahara, unique cultural heritage, and coastal beauty offer “immense opportunities for sustainable tourism and investment.”
According to the report, Libyan hotels hosted 216,000 guests in the first half of 2025, while air traffic exceeded one million passengers — a 9 percent rise in international flights. Tourist visits to historical landmarks such as Leptis Magna, Cyrene, and Sabratha also grew significantly, with 282,000 foreign visitors recorded this year.
Minister Al-Fazzani confirmed that the government is investing in transport, hospitality, and renewable energy to support the long-term development of sustainable tourism. He added that Libya aims to position itself as a safe, accessible, and culturally rich destination that connects North Africa to Europe, Asia, and the Middle East.
